Privacy Policy

This Privacy Policy explains how Growth Essentials, LLC (“we,” “us,” or “our”) handles information in the Magic Mirror on the Phone app (the “App”).

1. Information We Collect

• Your questions: the questions you ask the mirror, processed to generate responses;
• Personalization data: preferences and interaction history the App keeps so the mirror can “get to know you” and give more relevant answers;
• Usage data: anonymous analytics such as features used and session activity;
• Device data: device type, operating system version, app version, and crash reports.

The App does not require an account and does not request your real name, email address, or location.

2. AI Processing

Responses are generated using artificial intelligence. The questions you ask may be transmitted to the AI service we use, solely to generate your response. We do not use your questions to build advertising profiles, and we do not sell them.

3. How We Use Your Information

• to generate the mirror’s responses to your questions;
• to personalize answers based on your past interactions;
• to improve the App’s features and stability;
• to diagnose and fix technical issues.

4. Sharing of Information

We do not sell your personal information. Information is shared only with the service providers that help us operate the App (such as AI response generation and crash reporting), solely for those purposes, or where required by law.

5. Data Retention and Deletion

Personalization data is kept so the mirror can improve its answers over time. You can reset it by deleting the App or contacting us to request deletion of any data associated with your device.

6. Payments

Any purchases or subscriptions are processed by the Apple App Store or Google Play. We do not receive or store your payment card details.

7. Security

We use reasonable technical and organizational measures, including encryption in transit, to protect your information. No transmission or storage system is completely secure.

8. Your Rights

Depending on where you live, you may have rights to access, correct, delete, or receive a copy of your data — including rights under the CCPA (California) and GDPR (EU/EEA). Contact us using the details below to exercise them.

9. Children’s Privacy

The App is intended for users 13 and older. We do not knowingly collect personal information from children under 13.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The current version will always be available at this address.

11. Contact Us

If you have any questions about this document or our practices, contact us at:

support [at] growth‑essentials [dot] com
Growth Essentials, LLC
2810 North Church Street, PMB 456589
Wilmington, DE 19802, United States